One day at the end of April I had a breakthrough, thanks to my MBA Entrepreneurship class. Not that the breakthrough had much bearing directly to the class, but it was definitely induced by the ideas I had been introduced to during the course.
One night on my way to GWSB I got a brilliant business idea. I don’t really understand the exact train of thought how I arrived at it. But I was thinking about this blog and I realized that in spite of the fact that it was the end of April, and the last snow storm we had was more than two months before, I was still getting traffic from Google based on the searches related to that remarkable snow storm we had in February 2010. It is really surprizing, but to this day I get at least 3-4, sometimes more visitors a day who come to my site from the search engine because of a few posts that I placed on my blog about those memorable Blizzard 2010 days:
- Big Snowfall in Washington, DC area – Alternative Take - February 5, 2010
- Blizzard 2010 Washington, DC Area - February 7, 2010
- Washington, DC Snow Storm News (Not) – February 9, 2010
- Snowpocalypse, Snowmageddon, Snow Wimps - February 11, 2010
- Washington, DC February Snow Storm Aftermath – February 19, 2011
So my idea was to produce some apparel, mainly t-shirts, sweat-shirts, hoodies and caps with snow storm related imprints. Something with insignia along the line: ‘Snow Storm 2010 Survivor‘. I was thinking that in addition to selling them online, I could also contract some street vendors in downtown DC, and souvenir shops around town to sell on consignment basis. Now that the tourist season is approaching, I thought those items could be in demand by tourists visiting Washington, DC. I was really excited about such a brilliant idea
Just to test the waters I went online that same night after class to see what, if anything, was available around this theme. I should not have been, but I still was completely smashed by my findings
. Not only those t-shirts were already available, but I was really amazed by a true entrepreneurial zeal of those who did it. Some of the snowmageddon t-shirts were already available and marketed on February 8, 2010!!! Here is another article about Pensyllvania snow storm shirts offerings. This means they were offering it right in the middle or immediately in the wake of the double snow storm charge. That was really amazing how fast people can come up with ideas. D-a-a-a -h! ;-)
Anyways, just wanted to share about my entrepreneurial idea fiasco. I often come up with some ideas, but some of them, like the one I shared here, are very time-sensitive. And I still seem to be ‘a bit’ slow. Need to sharpen my entrepreneurial instincts
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